My Local Trend Blog
Transform your Business Using Postcards
In today's digital age, where emails and social media dominate communication channels, traditional marketing methods like postcards may seem outdated. However, don't underestimate the power of a well-designed postcard. Incorporating them into your marketing strategy...
Guide For Successful Financial Services Direct Mail
Direct mail can be a highly effective marketing strategy for financial services companies. When executed properly, it can help you reach your target audience, generate leads, and drive conversions. To ensure a successful financial services campaign, consider the...
Raising Prices? Keep Your Customers Happy
Raising prices at a restaurant is a difficult decision that owners and managers have to make to keep up with the increasing cost of ingredients, labor, and other expenses. However, it can also lead to customer dissatisfaction and loss of business if not handled...
5 Tips to Master Your Direct Mail Marketing in 2023
Direct mail marketing has been a popular marketing tactic for decades, and in 2023, it remains a powerful tool for businesses looking to reach potential customers. In this article, we'll cover some direct mail marketing tips that can help you get the most out of your...
What Do I Need to Do to Start Advertising My Business?
Advertising your business may seem like a daunting task, but it’s quite simple once you get familiar with the terms. Here are a few questions to ask yourself about the business before you start advertising. What is my goal for marketing? Marketing can have a variety...
Successful Strategy To Save Cash Via Coupons
Is it important for you to get the most from your dollars? Don't put in so much effort earning your paycheck only to spend it all without thinking. Using coupons can save you a lot of money on items you buy and use every day. Combine coupons with sales to maximize...
Why You Should Be Sending Direct Mail Coupons
There are many reasons why your business should be using direct mail coupons. Here are three of the most important ones: 1) Direct mail coupons are one of the most effective ways to reach new customers. According to a study by The DMA, households that receive direct...
Direct Mail Marketing will Differentiate Your Business this Holiday Season
As the holiday season approaches, many businesses are looking for ways to stand out from the competition and attract new customers. One of the most effective ways to do this is through direct mail marketing. By sending a well-crafted and festive holiday message to...
Direct Mail vs. Digital Finds: Which One is Better?
When it comes to direct marketing media strategies, email remains king among advertisers while social media is gaining ground and running a close second, according to an ANA study. The study showed that email was the most used medium in all campaign types (B2B,...
Email Marketing is Still the Best Way to Grow Your Business in 2022
Today there are over 4 billion email users on the internet and the average return on investment (ROI) is around $40 for every $1 spent. That is a huge number that you won’t find with any other platform! Email marketing has been around since the beginning of the...
Commercial Printing in 2022 and Beyond: Key Insights for Growth
Printing in 2022 is an uncertain and highly volatile time. You have to be more ready to pivot your business structure than ever before, and give yourself the best opportunities to grow. Luckily, trends are favorable to high return on investment opportunities in...
Foundations of Direct Marketing
Direct marketing is an essential route to growing your business. Without effective marketing, you cannot expect to grow in today's business space. Here are some tips to understanding the purchase funnel as a key component of marketing, and how to reach your target...
What Makes Local Advertising Successful?
Local advertising relies on a few crucial components: location, competition, and service. What are you doing to market and grow the business today? Here are a few tips on assessing your business and how to apply this to a local strategy. Local marketing through...